02/2008
whatsholutiwearbymango.com
After the success of the last collection, Mango opted for TOMA 78 once again, as well as for Luís Cerveró for its new project spring-summer whatputonmebymango.com. With Eugenia Silva and Alexandra Richards in the leading roles, the campaign consists of two parts: the website, available in five languages (Spanish, English, Deutch, French, Polish and Turkish), and the campaign for TV in Spain and Poland.

Eugenia Silva is a well knwon international model who has worked at the most prestigious catwalks all over the world for the most important brands and designers such as Carolina Herrera, Christian Dior, Chanel, John Galliano, Givenchy and Emmanuel Ungaro.

Alexandra Richards, a 21 year-old model but also a newyorker DJ, has posed for important photographers like Mario Testino or Annie Leibowitx. Her successful career has driven her to lead the campaigns of consagred brands such as Tommy Hilfiger and to appear in prestigious fashion magazines such as Vogue o Glamour.

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